Excitement is building as Primo Kapotas, the renowned Crown Heights store, prepares to welcome shluchim from around the world for the Kinus Hashluchim. Primo is extending a warm gesture of appreciation to the Rebbe’s shluchim with a unique offer: Every Shliach who purchases a $600 kapota will receive a beautiful Tallis valued at $180 — completely free. Those who spend less than $600 can still enjoy this special with the tallis available at half price in-store, as a way of saying thank you for their dedication and service.
For shluchim unable to visit Crown Heights in person, Primo has made it easy to participate from anywhere in the world. The same offer is available online at Kapotas.com — simply add a tallis to your cart and enter the promo code KINUS2025 at checkout, and your tallis will automatically be free with your kapota purchase. If you’re purchasing a kapota for less than $600, you can still get 50% off the Tallis by using the promo code SHLIACH50%.
Known for its unmatched craftsmanship and attention to detail, Primo Kapotas has earned a reputation as a leader in fine menswear for nearly three decades. Featured in both the New York Times and Flair Fashion Italy, the brand continues to uphold the highest standards of design and quality. Each kapota is tailored to perfection, offering free custom fitting and worldwide shipping to ensure every customer receives the signature Primo experience.
From its location at 366 Kingston Avenue in the heart of Crown Heights, Primo Kapotas has become a destination for shluchim, locals, and visitors alike. Whether you stop by the store or order online, you’ll experience the refinement, craftsmanship, and warmth that define the brand’s legacy.
Primo Kapotas — Luxury in Every Stitch.
📞 718-701-0730
🌐 Kapotas.com































Excellent customer service
Always a pleasure to shop at Primo
One stop shop
Thank you for your service
Incredible service
One stop shop
Very good quality !!