Photos: Sholem Srugo/COLlive
A packed crowd of over 300 people attended the release party of Lubavitch food blogger Chanie Apfelbaum‘s new cookbook “Millennial Kosher.”
Apfelbaum, a Crown Heights resident and mom of five, wrote the cookbook based on her experiences creating recipes and food demos for her popular Kosher cooking blog “Busy in Brooklyn.”
Foodies, bloggers and fans of Apfelbaum’s blog mingled over grilled meats, salads, hors d’oeuvres and wine at Bison and Bourbon restaurant in Brooklyn with décor by Chani Greenbaum events.
Attendees, some of whom traveled from as far away as Los Angeles, received a bag of gift items and signed copies of the beautifully designed, glossy book, containing recipes which “reflect her passion for reinventing traditional foods with a Millennial vibe,” Apfelbaum says.
“Over the years, I’ve come to find my niche in the world of kosher food blogging – putting my own spin on traditional Jewish foods,” Apfelbaum explains.
“I felt like the kosher food world needed something fresh and new – food influenced by international cultural cuisine, recipes using bold ingredients and spices, and dishes without the dreaded margarine and onion soup mix of our youth. I wanted to make cooking fun again, brighten dishes up with color and do away with the heavy, overly sweet Ashkenazi food I grew up with. I came up with the name Millennial Kosher – a title that embodies my passion for new food for the new generation.”
To purchase Millennial Kosher, click here.