As the joyous celebration of Purim comes to an end, attention turns to the upcoming Yomtov of Pesach. Many children will visit Matzah bakeries as part of the preparations, and a new children’s book aims to guide them through this unique experience.
“Reuven the Matzah Baker,” written by Dina Sirota and illustrated by Nosson and Dovid Geisinsky, presents a captivating narrative that delves into the world of Matzah baking.
The story follows Levi and his classmates as they embark on an enlightening journey to the Matzah Bakery, learning about the process of Matzah production and the values of Mesiras Nefesh for Yiddishkeit along the way.
The book serves not only as an educational tool but also as a preparation guide for children, schools, and families planning their own visits to Matzah bakeries.
The book is dedicated in memory of R’ Reuven Sirota, Matzah baker of the Rebbe. Reuven’s parents, Rabbi Mordechai and Rivka Sirota, courageously operated a secret Matzah bakery in their home, defying Soviet government restrictions. Their courageous efforts to ensure the availability of Matzah during challenging times inspire the narrative, highlighting the sacrifices made to uphold Yiddishkeit.
“Reuven the Matzah Baker” is now available at local Judaica stores and promises to captivate readers of all ages with its engaging storytelling and vibrant illustrations, making it a valuable addition to any child’s library.



Amazing book Dina!! My daughter keeps asking for me to reread it her over and over…she loves it!!
This book brought great memories of visiting the Matzah Baker as a child and I remember Reuven Sirota. Beautiful tribute and I greatly enjoyed reading it to my kids!
So nice to see young children given the opportunity to learn about such special chasidim
I remember R’ sirota vividly a true chasid .
אֱמוֹר מְעַט וַעֲשֵׂה הַרְבֵּה, וֶהֱוֵי מְקַבֵּל אֶת כָּל הָאָדָם בְּסֵֽבֶר פָּנִים יָפוֹת. Kol hakavod to all those involved in making such a special book!!
Dinaaaaa amazing fantastic book!!
Wow! So impressed with this book and message! A small piece of history written in a kid friendly manner… a must for every preschool class and home!
A chashuva Chossid. I remember leining my bar mitzvah parsha and R’ Reuven Sirota stood by the Bima (I think he was expecting to have to fix any mistakes made…) his big smile at the end and thumbs up made me feel like a million bucks.
Fond memories.
I think it is so special that a granddaughter saw and heard about the lifestyle of her grandfather and was so inspired that she wrote a book about him. What a blessing this is a Granddaughter everyone would want..
Also, very special that she had the great grandchildren, do the artwork, so they could be part of their great Zaidies history
So Talented!
Amazing story- so good for kids and adults 🤪
And so special for your Zaidy
He is such a special man and his wife, I remember her. Always saying tehillim and bentching yidden.
Incredible people, the entire family!
Dina OMG I’m so happy right now!! Love your book!! I learnt from it along with my kids 😉
Thank you so much! My children love it.
When I saw the book, it brought back great memories of yearly visits to the Matzah Bakery. I bought a couple of them for each of my children. My grandchildren love it. They called to say Thank you and discussed the book with me. They were mesmerized by the fact that I know the baker.
Easy read and very well written.
I have vivid memories of Rueven Sirota and the Empire Blvd Matzah Bakery!
wow that is amazing keep it up
I remember R’ Reuven Sirota very well he was a very nice man with Middos Tovos! Always with a smile and he was kind to all the children.
This book includes all the details from A-Z.
Right in time for Pesach
My kids love it.
They ask for it every night!
Well done! What an incredible initiative, honoring the memory of a special human being.
I bought it for my classroom but I love it too 🙂
Amazing book! Recommended for everyone to buy and read! Very educational! Check it out!
This book is amazing.
The story is incredible because it puts the mesiras nefesh of chassidim in Russia into an understandable and interesting story for kids. Incredible!
Kol Hakavod to all those involved in this initiative. The Rebbe has a special love for Russian Chassidim. Beautiful book.
Much Hatzlacha
Wow wow wow Dina!!! I’m amazed! The books is amazinggggg!! My kids love it as much as I do!!
best illustration I ever Saw!!