KosherToday.com & COLlive.com
The Bartenura Moscato Wine, a bestseller for the Royal Wine Company, is now available in a can, “a trend we’ve been watching for a while,” says Nathan Herzog of the Royal Wine Company.
“We pride ourselves in innovation and this new convenience for wine lovers will enhance their experience whether at home or on the road,” says Herzog.
The Italian-made Bartenura wines are under the supervision of Badatz Mehadrin Milan, Italy, led by Rabbi Gershon Mendel Garelik and Rabbi Avraham Hazan. But what is affectionately known as the “blue bottle” Moscato sells well beyond the kosher market.
Herzog noted that the new product “really took off,” citing the plan to sell the cans in the 250 stores of Total Wines as an example of its broad acceptance.
The Bartenura Moscato will most likely be the first of many popular wines to be produced in a can, which most people will enjoy chilled especially during the summer season.
The blue bottle is a basic wine seen at many Jewish events and enjoyed because of its unique blend of tastes and sweetness. Like its wine in the bottle, the cans have 5% alcohol. The 250ml can is equal to 1.7 glasses of wine.
VIDEO:
Are they going to produce a diet version ?
Have you ever seen a diet wine? In this case the diet would be drinking in moderation…
Drink dry red wine instead of this soda they pass off as wine.
Are the cans chosam besoch chosam?
Feels like it always should’ve been that way