By Yonit Tanenbaum, YQ Media
Innovation has spread to virtually every industry. You can have meals and clothing shipped to your door on a regular basis, have the heat turned on in your home half an hour before you arrive, receive notifications on your phone when there is a speed camera ahead — and cars are even driving themselves.
It is no wonder that the Shidduch process has also experienced innovation.
This month, ChabadMatch.com, a database for Chabad singles and Shadchanim, introduced a new automated matching system. Instead of relying on human intuition alone, the program will search personal characteristics and “looking for” factors, providing a list of match results for members to consider.
How does it work? An algorithm identifies compatibilities in profiles and then matches them to one another, using the very same technology that enables us to automate our homes and vehicles.
Criteria such as age, height, education, lifestyle, Chassidishkeit, and background are some points of differentiation that the algorithm evaluates and matches. Shadchanim are able to see which profiles match best, with the most commonalities between them, and can then help to facilitate a date.
“We realized that with so many parents and singles in need of Shidduchim, as well as limited resources, we needed to think out of the box to find a solution,” ChabadMatch founder Moshe Raichman tells COLlive.com.
Taking this innovation one step further, ChabadMatch has completed development on a system that will generate automated suggestions by email of profiles that match.
For all singles’ profiles added to the website, the algorithm will scan existing profiles, select those profiles that match best, and then send an email to both of the parties (singles or parents) with the suggestions.
The system in current beta testing produces emails to shadchanim with suggested matches for site’s existing and new members in their networks, he said.
The program augments the shadchan’s matchmaking process by generating suggestions from the pool of members, sending these matches to the shadchan and the respective singles, and getting the prospective “ball rolling” on more than one front. The shadchan or the single may then take the next step.
Raichman explains that this process makes the ChabadMatch database a more active process rather than a passive process in which singles are waiting for suggestions to be initiated by a shadchan.
To date, 117 engagements have been celebrated by ChabadMatch members since its founding 10 years ago.
“We had 5 engagements this month since beta testing of the automated feature was launched,” Raichman said. “ChabadMatch expects a significant growth in activity on the site, as Shadchanim regularly receive suggestions for the singles they are working with.”
Automation might just be the key to more simchas…
Find a bashert today at chabadmatch.com