May 27, 2018
K-Factor With Issamar Ginzberg

The K-Factor podcast: Marketing expert Issamar Ginzberg on lowering your mortgage rate, becoming an expert and branding.

The K-Factor podcast is produced by CHYE - Crown Heights Young Entrepreneurs in partnership with community news website COLlive.com.

The K-Factor offers business wisdom that can help future business leaders to make the "Keli" (the Hebrew word for vessel) so they can grow their business aspirations.

Episode #30: Issamar Ginzberg

Lecturing on three continents and with hundreds of thousands of entrepreneurs reading his advice each month, Rabbi Issamar Ginzberg certainly is the "purple cow" in the world of marketing strategy and business development.

An expert on marketing psychology both offline and online, Issamar uses his unique style and background to connect the dots and formulate a strategy for entrepreneurs, executives and nonprofit organizations.

He has lectured and consulted for companies like Google, National Geographic, the Jewish National Fund and major organizations in the USA, Israel, Europe and Austrailia.

In this interview:

* Being open to the journey
* Be forward thinking
* How to get a better rate on your mortgage
* The place of passion in business
* Importance of Inbound marketing
* The place of Branding
* Become a subject matter expert
* How to write copy that gets noticed

To recommend someone for an interview and to reach Rabbi Werde, email Rabbiw@chye.info

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