By COLlive reporter
Chabad’s long-time Hebrew weekly Kfar Chabad is trying to get its act together with the help of some Crown Heights residents.
The ailing magazine, which the Rebbe encouraged, has been grappling with a declining circulation and constant change of management.
In 5769 Rabbi Yisroel Brod, a fundraising expert with experience in repairing organizations, was named the new CEO.
Facing a worldwide migration of readers to free news online, Brod said then: “I’m in the industry for over 30 years and have dealt with bigger problems.”
He promised to restore the trust of the readership once he managed to balance the defaulting budget and “stop relying on donations.”
Brod held a meeting Wednesday at the Brooklyn home of real estate developer Menachem Gurevitch with potential supporters.
Among the attendees were Rabbi Gedalya Shemtov, Director of the Shluchim Office; Moshe Pinson, President of Congregation Bais Shmuel; and Dovid Rogatsky, a construction builder.
The group also included former Israelis, who grew up reading the magazine, and may feel sympathetic to its remaining in business.
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