The 4th Annual Mei Chaya Mushka Auction is LIVE! Featuring trendy and elegant prizes, this year’s auction represents beauty that shines beyond mere aesthetics. After all, true beauty is authentic. The prizes are handpicked for the women of the community, with an emphasis on art, craftsmanship, and products that enhance beauty.
On a visit to the Rebbe in 1991, a young woman by the name of Miri Goldfarb introduced herself as “Miss Israel.” She was competing for world beauty and came to the Rebbe to request a bracha for her and her family. The Rebbe kindly explained the verse, “Sheker HaChein V’Hevel HaYofi.” He asked Goldfarb to deliver the message to all of the girls participating in the pageant. “While physical beauty is considered “false,” the following pasuk goes on to clarify that a God-fearing woman can use her beauty to beautify endeavors in Torah and mitzvos.”
True beauty is one that radiates from the inside. A beautiful smile. A kind act of chessed. A kallah’s radiant face. It is so genuine and real that it captivates you at first glance. True beauty is reflected in your actions. It manifests from your value system and is echoed into your home.
At the Mei Chaya Mushka Mikvah, maintaining a beautiful aesthetic is of utmost importance. The elegant facility and luxurious amenities offer a high quality experience for women of the Crown Heights community and beyond.
But it isn’t truly beautiful without the profound beauty of the mitzvah.
Named for Rebbetzin Chaya Mushka, the MCM Mikvah expresses the Rebbetzin’s beauty, charm, and embodiment of true modesty. The Mikvah serves thousands of women, building the foundation for a future generation of commitment to Torah and mitzvos.
This week, help us maintain the luxurious Mikvah by entering the auction, and get a chance to win the prize of your dreams! From a $10,000 cash prize, to a free sheitel from Sarale Wigs, to a trip for 2 to Israel, your bidding options are almost endless!
Cash in today to reveal your true beauty! Together, we’ll celebrate what makes us each uniquely beautiful. Purchase your tickets here.