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Monday, 1 Shevat, 5780
  |  January 27, 2020

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07/18/2019

Contact Information
Contact Maritza Milanes
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Modway is seeking a full-time digital marketing and PPC strategist to manage and drive growth on all PPC, CPA initiatives. The winning candidate must show a proven track record, keen insight, and depth of expertise.

This position requires independent thinking, strong resolve, and determination.

Essential Job Functions:

· Oversee and direct all Google related PPC/CPA advertising including Google Adwords and Google Shopping.

· Drive efforts on all other PPC/CPA platforms including Yahoo, Bing, Facebook, and others.

· Regularly communicate with management and our merchandising, marketing and data teams successfully implement all initiatives, including product-focused campaigns on platforms such as Facebook, Pinterest, and Houzz.

· Supervise ad-serving and bidding platforms such as Criteo.

· Test and monitor new initiatives as needed.

Requirements:

· BA/BS college degree in business or equivalent

· Over five years of digital marketing experience.

· Expert level knowledge of Google Adwords, Google

Analytics, and Google Shopping

· Experience promoting on Facebook

· Plus: Experience with Pinterest and Houzz PPC

· Home furnishing experience
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